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Daniel Birnbaum

Screengrab from machtoffin.com, an Arabic-language webpage launched by Israel that allows Gazans to provide information on hostages
November 21, 2024, 4:46 pm
New website lets Gazans provide information on hostages in return for rewards
Following PM’s offer of $5 million and free passage out of Gaza, Israel launches site with images of hostages and contact channels
By Gianluca Pacchiani
SodaStream CEO Daniel Birnbaum speaks during a press conference in Tel Aviv, August 20, 2018 (Flash90)
October 20, 2024, 11:55 am
Entrepreneur offers $100,000 reward for hostages as leaflets urge Gazans to lay down arms
SodaStream’s ex-CEO adds reward to PM’s promise of immunity for those who return living hostages, says valid until midnight Wednesday; flyers dropped over Gaza purportedly by IDF
By ToI Staff
Daniel Birnbaum, CEO of SodaStream, seen at the University of Haifa on April 11, 2016. (Hadas Parush/Flash90)
December 28, 2021, 6:04 pm
Former SodaStream CEO and associate indicted for insider trading
Daniel Birnbaum accused of tipping off Ayala Cohen before release of earnings reports, helping her earn over NIS 180,000 through stock sales
By ToI Staff
Snoop Dogg performs in concert during his “The High Road Tour” at the BB&T Pavilion on August 5, 2016, in Camden, New Jersey. (Owen Sweeney/Invision/AP)
October 23, 2019, 4:49 am
Snoop Dogg to promote Israeli pot-growing machine
Seedo’s ‘homelab’ unit allows users to auto-grow plants at home, which rapper says he is ‘all the way down with’ as a way to promote a healthy lifestyle
By AP and ToI Staff
SodaStream CEO Daniel Birnbaum (l) and PepsiCo’s CEO Ramon Laguarta at the SodaStream factory in Israel’s Negev Desert next to the city of Rahat on August 20, 2018. (Eliran Avital)
September 24, 2019, 6:31 pm
SodaStream’s Birnbaum suspected of insider trading linked to 2018 PepsiCo deal
Chairman of drinks-maker detained and questioned, then released on bail, for allegedly giving associate advance word of acquisition announcement
By ToI Staff
SodaStream CEO Daniel Birnbaum dances with employees during a Ramadan iftar breakfast at the Rahat factory on May 27, 2019. (courtesy SodaStream)
July 15, 2019, 12:38 pm
SodaStream CEO Birnbaum to step down and become sparkling water firm’s chairman
After 12 years at helm and $3.2 billion sale of company to PepsiCo, leader will hand over reins to his deputy, Eyal Shohat, on August 1
By Shoshanna Solomon
SodaStream CEO Daniel Birnbaum dances with employees during a Ramadan iftar breakfast at the Rahat factory on May 27, 2019. (courtesy SodaStream)
May 29, 2019, 6:50 am
At SodaStream Ramadan break fast, hopes that peace will bubble up from Rahat
Interfaith iftar dinner for 2,000 Jewish and Arab employees highlights company’s expansion to serve more marginalized populations at its ‘Island of Peace’
By Melanie Lidman
Prime Minister Benjamin Netanyahu is hosted by Minister of Health Yaakov Litzman of the United Torah Judaism party (left), at a meal to celebrate the birth of Litzman's grandson, June 18, 2017. (Shlomi Cohen/FLASH90)
May 28, 2019, 2:49 pm
Liberman’s capitulation or new elections? No, Netanyahu has a third option
What about SodaStream’s alchemist Daniel Birnbaum, or inspirational matriarch Marie Nahmias for PM? No, I’m not being serious. But then again, neither is Netanyahu
By David Horovitz
Bedouins, Jewish Israelis and some Palestinians attend a Ramadan fast-ending meal in Rahat, Monday, May 27, 2019 (AP Photo/Tsafrir Abayov)
May 28, 2019, 6:10 am
SodaStream hosts thousands, US envoy for Ramadan feast
At Rahat event, David Friedman hails the company, with its diverse employees, as a paragon of peace
By AP
SodaStream CEO Daniel Birnbaum at the SodaStream factory in Israel’s Negev Desert next to the city of Rahat on August 20, 2018. (Eliran Avital)
March 12, 2019, 12:02 pm
SodaStream’s Birnbaum invests in Israel-based cannabis tech firm Seedo
This is Birnbaum’s second investment this month in a cannabis venture; Seedo’s app enable growth of weed in fridge-like home lab
By Shoshanna Solomon
SodaStream CEO Daniel Birnbaum (l) and PepsiCo’s CEO Ramon Laguarta at the SodaStream factory in Israel’s Negev Desert next to the city of Rahat on August 20, 2018. (Eliran Avital)
December 20, 2018, 6:55 pm
Israeli fizzy-water maker SodaStream to set up plant in Gaza, CEO says
Daniel Birnbaum tells business conference that creating jobs in the Palestinian enclave can pave the way to peace
By Shoshanna Solomon
Newly elected CEO of PepsiCo, Ramon Laguarta (right), and SodaStream's Daniel Birnbaum at the signing of the acquisition deal, August 20, 2018, at SodaStream's offices in Israel (Lens Productions)
December 5, 2018, 1:39 pm
PepsiCo completes acquisition of Israel’s SodaStream
The US food and drinks giant announced in August that it was buying the Israeli firm, which makes machines that carbonate home tap water, for $3.2 billion
By AFP and Shoshanna Solomon
Sharona Apterkar, left to right, Rahma-Al-Turi, Amna-Abu-Adayan and another worker at the Idan HaNegev site of SodaStream; Nov. 15, 2018; (Federico Maccioni/TimesofIsrael)
November 20, 2018, 12:04 pm
Fizzy-water factory shows coexistence isn’t a bubble in conflicted Israel
Hosting a tour of its factories months after it was bought by PepsiCo, SodaStream highlights worker diversity in an apparent island of peace, as battles outside rage on
By Federico Maccioni
SodaStream CEO Daniel Birnbaum (l) and PepsiCo’s CEO Ramon Laguarta at the SodaStream factory in Israel’s Negev Desert next to the city of Rahat on August 20, 2018. (Eliran Avital)
August 27, 2018, 4:26 pm
SodaStream to give out bonuses to mark $3.2 billion sale to PepsiCo
Company’s 3,000 employees will get NIS 18,000 ($4,950) at the end of 2018 if they’ve been employed for at least a year
By Shoshanna Solomon
Sky Blu from LMFAO tossing a SodaStream bottle at the Universal Music Latin Entertainment Billboard after party on Thursday, April 25, 2013 in Miami, FL (Marianela Sanchez/Invision for SodaStream/AP Images)
August 21, 2018, 5:05 pm
How SodaStream went from bubbles to splash with $3.2 billion PepsiCo deal
By riding a wave of health and environmentally conscious consumers, the fizzy water maker rebranded itself with tough talk and star-studded ads
By Shoshanna Solomon
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