Robert Kraft’s Foundation to Combat Antisemitism releases a new ad against divisiveness, starring Tom Brady and Snoop Dogg.
In the 30-second commercial, the two stand face-to-face flinging hurtful messages at each other, followed by text reading, “The reasons for hate are as stupid as they sound.
“I hate that things are so bad, that we have to do a commercial about it,” Snoop says in the spot.
The New England Patriots CEO tells People Magazine that he recruited the two stars for the ad because he “tried to think about how I could stimulate a message to people from different backgrounds” by collaborating with “who I had in my life, who I could get to speak out on this issue.”
“I’m really worried about our country and the divisiveness,” he says.
The clip is the most recent in a series of similar ads produced by the foundation, which Kraft founded in 2019.
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