What do you do when you feel satisfied with a few products of a specific brand that you bought online? First, you suggest the brand to your friends, relatives, and colleagues. There’s a good chance you’ll come back again and buy more of their products. This happens because you fall in love with the brand. You become loyal because the brand consistently delivers products that meet your expectations.
Blue One, a Hamptons-based boutique, is one of the best examples of the above. It’s been in business since 2007, and it never fails to surprise its customers with high-quality, luxurious products. Most customers agree that they love coming back because they know that the brand won’t disappoint them. They look forward to the new collections every year. But it’s not just the premium-quality products that the customers love; it’s also the customer service that they adore.
Customer is king
Good customer service is one thing, but Blue One takes it to the next level by approaching every customer personally instead of starting modern-day survey polls on social media. The masterminds behind this exceptional customer service are Jarret and Crystal, the founders of Blue One.
According to the owners, “We are who we are because of our customers. And we don’t consider customer service as a duty. It’s a part of our job. So we are happy as long as our customers are happy. And we pay attention to the smallest of details to make sure that our customers feel like kings and queens when they shop from us.”
One of the customers said, “You don’t expect the owner of a brand to text you personally on your birthday or wish you good morning. So I was surprised to find a text from Crystal on my birthday months after buying my first item from Blue One. It came as a pleasant surprise to me. It shows that they care about their customers, and I would certainly keep shopping from Blue One because I love them.”
Apart from birthdays, customers also receive messages on their anniversaries, Christmas, and New Year. The founders believe that it’s a combination of premium-quality products and customer service that helps maintain the reputation of Blue One.
No compromise in product quality
There’s hardly a boutique in Hamptons that can match the quality of products that Blue One sells. Décor items, outfits, accessories, skincare products – every item available in this store are just class apart from the rest.
Over the years, the brand has generated so much craze among Hamptons residents that word spread to NYC fast. The billionaires from NYC started visiting the Hamptons store and even ordered online once the website was up and running. Many of the NYC residents are now in the Hamptons after the pandemic. They want to continue shopping from Blue One because they know that the brand won’t ever disappoint them.
Blue One is undoubtedly the go-to boutique for most elites in the Hamptons and NYC. The brand promises to keep delivering high-quality products every year and add feathers to its cap when it comes to excellent customer service.
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