Podcast

LISTEN: How garbage trucks will soon shame you for not recycling

2nd in a series of 7 Israeli startup podcasts: GreenQ puts sensors in sanitation vehicles to help cities cut costs, provide better customer service and make sense of our waste

Michael Eisenberg of Aleph VC, left, and Bradley Tusk, the founder and CEO of Tusk Holdings, during the recording of the Firewall Special Israel Edition podcast (Courtesy)
Michael Eisenberg of Aleph VC, left, and Bradley Tusk, the founder and CEO of Tusk Holdings, during the recording of the Firewall Special Israel Edition podcast (Courtesy)

The Times of Israel is pleased to host the second episode of a series of seven special edition podcasts on Israeli startups, produced by Firewall, a podcast about tech, culture and politics hosted by Bradley Tusk.

In this episode, Tusk, the CEO of Tusk Ventures, and Michael Eisenberg of Israel’s Aleph VC talk to Shlomy Ashkenazi, founder and CEO at GreenQ — a Jerusalem-based startup that helps municipalities and trash collecting firms glean insights about waste by inserting sensors and cameras into the trucks. This allows them to collect real-time data on the waste pickup process and understand where and when garbage collection is needed in order to provide better service and cut costs.

Tusk, Eisenberg and Ashkenazi also discuss the implications of throwing dog poop away in sidewalk trashcans (none) and the problem with diapers (huge).

GreenQ, with seven employees, has raised half a million dollars to date and is already generating revenues in Israel and the US.

In his Firewall podcasts, Tusk talks tech, startups, politics and regulation with a different guest each week. The Times of Israel is hosting the podcast’s special edition on Israel, which explores the world of Israeli startups in seven episodes.

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