The US entertainment company Live Nation announces it has acquired a stake in an Israeli concert promotion business and launched Ticketmaster Israel.
The Los Angeles-based company purchased a majority stake in Tel Aviv’s Bluestone Entertainment, Billboard reports, and the two companies have partnered on the launch of the popular ticketing site in the Jewish state.
“We have seen a considerable demand for live entertainment with the shows that Live Nation has brought to the market over the last few years and have been very impressed when working with Guy, Shay and the rest of the Bluestone team,” says Alan Ridgeway, Live Nation’s president of international and emerging markets. “Formalizing our partnership and bringing the Ticketmaster brand and technology to the market was the natural next step.”
Founded in 2014 by Guy Oseary, Guy Beser, Shay Mor Yosef and Gadi Veinrib, Bluestone has prompted sold-out shows in Israel by major international acts including Bon Jovi, the Backstreet Boys and Enrique Iglesias. The company has scheduled shows in Tel Aviv by Aerosmith on May 17 and Guns ‘n’ Roses on July 15.
— JTA
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