Israeli soccer agent set to cash in on Neymar’s record deal
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Israeli soccer agent set to cash in on Neymar’s record deal

Pini Zahavi helped broker Brazilian soccer star's $262-million move to PSG in most expensive transfer agreement of all time

Brazilian superstar Neymar (R) poses with his jersey next to Paris Saint Germain's (PSG) Qatari president Nasser Al-Khelaifi during his official presentation at Paris' Parc des Princes stadium on August 4, 2017.
(AFP Photo/Philippe Lopez)
Brazilian superstar Neymar (R) poses with his jersey next to Paris Saint Germain's (PSG) Qatari president Nasser Al-Khelaifi during his official presentation at Paris' Parc des Princes stadium on August 4, 2017. (AFP Photo/Philippe Lopez)

An Israeli sports agent is set to receive a hefty paycheck for playing a central role in the negotiations that led to the record-setting deal for Brazilian soccer star Neymar on Friday.

According to The Guardian, Pini Zahavi will share a 38 million Euro ($45 million) fee with Neymar’s father for helping broker the soccer player’s 222 million-euro ($262-million) move to Paris Saint-Germain from FC Barcelona.

Zahavi has made a name for himself as a soccer agent after starting his career as a sports reporter for a number of Israeli news outlets, and is well-known for his role in facilitating the purchase of London’s Chelsea soccer team by Russian-Jewish billionaire Roman Abramovich.

Last year, the British daily The Telegraph named Zahavi the sixth most powerful agent in soccer.

Israeli soccer agent Pini Zahavi (Screen Capture/ YouTube)
Israeli soccer agent Pini Zahavi (Screen Capture/ YouTube)

Following the signing of the deal, Neymar insisted that money was not a motivation in deciding to join PSG and said that he would not be burdened by his price tag.

The Brazilian star flew in from Barcelona on a private jet for his official presentation, arriving in a city whose soccer fortunes he is expected to transform.

At a packed Paris news conference, Neymar found it “really sad” to be asked whether the riches on offer were the reason for his decision to swap one of soccer’s most illustrious teams — Barcelona has won every major honor multiple times — for a club yet to win the biggest competitions outside of France.

“I was never motivated by money,” Neymar said at the PSG stadium. “What I think about is happiness. If I was following the money I would maybe be in some other country.”

The move more than doubled the previous transfer record.

“The fact I am the most expensive player is not a burden. I am 69 kilograms (152 pounds),” Neymar said through a translator.

Brazilian soccer star Neymar plays with a ball during his official presentation at Paris' Parc des Princes stadium on August 4, 2017. (AFP Photo/Lionel Bonaventure)
Brazilian soccer star Neymar plays with a ball during his official presentation at Paris’ Parc des Princes stadium on August 4, 2017. (AFP Photo/Lionel Bonaventure)

A record-breaking transfer leaves PSG having to squeeze every euro out of the signing — through sponsorship, merchandise and jersey sales — to ensure the club complies with European soccer’s financial regulations.

Posters of the Brazilian — accompanied by the words “Welcome to a Paris Neymar Jr 10” — were unveiled to cheers on the front of the central Paris store where fans had been waiting for hours to get their hands on jerseys emblazoned with his name.

“We look at Neymar as a brand,” PSG president Nasser Al-Khelaifi said. “I don’t think he is expensive because I think (the transfer) will pay more than we paid.”

Despite the huge transfer fee, PSG president Nasser Al-Khelaifi is convinced he has sealed a good deal.

Al-Khelaifi said that before Neymar’s signing PSG was worth one billion euros, “and now it is worth 1.5 billion.”

He added that Neymar, who has signed a five-year contract and will reportedly earn 30 million euros a year, will soon be worth “double” the price PSG paid for his services.

Al-Khelaifi also insisted PSG did not breach Financial Fair Play rules with the transfer.

“For people worrying about FFP, go and have a coffee, there are no problems,” he said. “We have been very transparent.”

With Neymar on board, supporters expect the team will achieve much more than just regain the French title from Monaco.

The transfer could also elevate the 25-year-old forward to new personal heights as he emerges from the shadow of Lionel Messi at Barcelona.

“He is one of the three best players in the world,” 21-year-old PSG fan Sacha Cope said as he waited in line outside the club store on the Champs-Elysees on Friday morning to buy a Neymar jersey.

“He comes here to win the Champions League with Paris Saint-Germain. We are expecting that. If he can do that here, for sure he will win the Ballon D’Or. He couldn’t do that at Barcelona because he was with Messi.”

A PSG fan holds a PSG yellow away jersey, marked with the number 10 and the name of Brazilian star Neymar, after he purchased it from the Paris-Saint-Germain soccer club store on the Champs Elysees avenue in Paris on August 4, 2017. (AFP Photo/Philippe Lopez)
A PSG fan holds a PSG yellow away jersey, marked with the number 10 and the name of Brazilian star Neymar, after he purchased it from the Paris-Saint-Germain soccer club store on the Champs Elysees avenue in Paris on August 4, 2017. (AFP Photo/Philippe Lopez)

It was unclear if Neymar would make his debut when PSG opens its league season Saturday against Amiens, a team making its top-flight debut. But Neymar said he is “always hungry for football, and I think I can play.”

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