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ADL acquires Jewish investor network JLens to oppose anti-Zionism in finance world

Luke Tress is an editor and a reporter in New York for The Times of Israel.

Jonathan A. Greenblatt, the national director of the Anti-Defamation League, speaks at the ADL Annual Meeting in Los Angeles on November 6, 2014 (courtesy ADL)
Jonathan A. Greenblatt, the national director of the Anti-Defamation League, speaks at the ADL Annual Meeting in Los Angeles on November 6, 2014 (courtesy ADL)

The Anti-Defamation League says it has acquired the Jewish investor network JLens to oppose anti-Israel activities in the progressive investing space.

JLens spearheaded the push against anti-Zionism at Morningstar, a major investment firm in the US that took a number of steps to ensure fair treatment of Israel in its ranks.

Anti-Zionism in the investing world has been a growing concern for Israel advocacy groups, particularly in the progressive environmental, social and governance (ESG) investing sphere.

ADL announces the acquisition of JLens at its annual summit in New York City.
“ESG should not be a Trojan horse for antisemitism,” ADL chief Jonathan Greenblatt says.

“BDS activists are trying to hijack the ESG movement,” and corporations including Ben & Jerry’s have gotten on board, Greenblatt says. “I believe this is just the tip of the iceberg of what could be a much bigger wave.”

The ADL also this week announced a partnership with the BBYO youth movement to head off campus antisemitism.

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