NEW YORK — Streit’s said it will close the company’s 90-year-old matzah factory on New York’s Lower East Side.
Aron Streit, Inc., a family-owned business, said it will leave the facility at 148-154 Rivington St. following the Passover baking season in April.
Matzah is unleavened, cracker-like bread that is a central theme of Passover and the traditional Seder night feast held on the first night of the week-long festival.
“The economics just finally caught up with us,” said Alan Adler, the owner of the factory and the Streit’s matzah store. “It was very sad, a very hard decision to make.”
Adler is the great-grandson of Aron Streit, who started a bakery at a different Lower East Side location before opening the Rivingston Street factory nearby in 1925. Streit’s now produces approximately 40 percent of the matzah consumed in the United States, according to The Associated Press.
Get The Times of Israel's Daily Edition
by email and never miss our top stories
By signing up, you agree to the
terms
The company will move its offices to its other facility in New Jersey that bakes macaroons and other products, Adler said. It hopes to fetch $25 million for the six-story building, AP reported.
“Right now everything is on the table, we’re looking at all our options,” Adler said.
Adler told DNAinfo that the company cannot find anyone to repair its equipment, which was built in the 1930s, ’40s and ’50s.
Times of Israel staff contributed to this report.
Help us report truthfully on social media
As a multimedia journalist, my job is to take the quality, fact-based journalism produced by The Times of Israel newsroom and make it accessible across every platform — from Instagram posts to podcasts to short-form videos.
This is how many, especially young people, consume news these days. But misinformation is rampant on social media. Our team at ToI produces accurate, responsible short-form reporting on Israel and the Jewish world.
If you believe in the importance of factual social media journalism, please consider joining our reader support group, The Times of Israel Community. Your financial support is essential to sustain responsible multimedia reporting.
— Gabriella Jacobs, multimedia journalist
Support our work
Support our work
Already a member? Sign in to stop seeing this
You're a dedicated reader
We’re really pleased that you’ve read X Times of Israel articles in the past month.
That’s why we started the Times of Israel - to provide discerning readers like you with must-read coverage of Israel and the Jewish world.
So now we have a request. Unlike other news outlets, we haven’t put up a paywall. But as the journalism we do is costly, we invite readers for whom The Times of Israel has become important to help support our work by joining The Times of Israel Community.
For as little as $6 a month you can help support our quality journalism while enjoying The Times of Israel AD-FREE, as well as accessing exclusive content available only to Times of Israel Community members.
Thank you,
David Horovitz, Founding Editor of The Times of Israel
Join Our Community
Join Our Community
Already a member? Sign in to stop seeing this