H&M pulls tallit-like scarf from Israeli stores
search
Fashion Faux PasFashion Faux Pas

H&M pulls tallit-like scarf from Israeli stores

Swedish clothing chain apologizes ‘if we have offended anyone’; product will still be available elsewhere

An H&M scarf with a striking resemblance to a Jewish prayer shawl. (screen capture: Twitter)
An H&M scarf with a striking resemblance to a Jewish prayer shawl. (screen capture: Twitter)

Swedish retail chain H&M apologized for marketing a Jewish prayer shawl-like fringed scarf and said the item will no longer be sold in Israel.

“We are truly sorry if we have offended anyone with this piece. Everyone is welcome at H&M and we never take a religious or political stand,” the retailer said, according to Women’s Wear Daily. “Our intention was never to upset anyone. Stripes is one of the trends for this season and we’ve been inspired by this.”

The striped, beige scarf drew attention earlier this week, when its resemblance to a tallit, or Jewish prayer shawl, sparked debate on social media. The company also sells a similar poncho, and in 2011 marketed another tallit-like poncho.

The scarf, which retails for $17.99, will still be available outside Israel, but “the quantities were small and the products are no longer available in some markets,” including Israeli stores “following a local decision of removal,” H&M said, according to Women’s Wear Daily.

Join us!
A message from the Editor of Times of Israel
David Horovitz

The Times of Israel covers one of the most complicated, and contentious, parts of the world. Determined to keep readers fully informed and enable them to form and flesh out their own opinions, The Times of Israel has gradually established itself as the leading source of independent and fair-minded journalism on Israel, the region and the Jewish world.

We've achieved this by investing ever-greater resources in our journalism while keeping all of the content on our site free.

Unlike many other news sites, we have not put up a paywall. But we would like to invite readers who can afford to do so, and for whom The Times of Israel has become important, to help support our journalism by joining The Times of Israel Community. Join now and for as little as $6 a month you can both help ensure our ongoing investment in quality journalism, and enjoy special status and benefits as a Times of Israel Community member.

Become a member of The Times of Israel Community
read more:
comments