Jaffa designer goes Vogue
Shelly Dahari’s whimsical baubles are featured in Italian Vogue’s ‘Must Have It’ section
Jessica Steinberg, The Times of Israel's culture and lifestyles editor, covers the Sabra scene from south to north and back to the center
Tel Aviv jewelry designer Shelly Dahari has made it to the pages of Italian Vogue.
The magazine’s “Must Have It” column featured her iconic, retro plastic baubles, many of them decorated with deer and elk — a recurring theme, for some reason, in Israeli design.
“It must be because we crave the connection to Christmas and winter,” said Dahari, when asked a while back about Israelis and their penchant for the antlered animals.
But Dahari is clearly an animal lover: You are as likely to find horses, scarabs or sea horses on her statement-worthy ornaments as you are hearts, flowers or seashells.
The former graphic designer began her jewelry business in 2007, after spending years scouring flea markets and button stores for one-of-a-kind pieces that she then turned into popular frippery.

Sold out of her Noga neighborhood shop in the ever-trendy Jaffa (as well as in a corner of the recently gentrified Shuk Hapishpishim, also in Jaffa), Dahari’s pieces were featured on Tel Aviv Fashion Week models and are notably affordable, given their plastic — and sometimes wood — origins.
She also designs pieces to customers’ specifications.
9 Ruhama, Mitham Noga, Jaffa; 14 Rehov Pinhas, Shuk Hapishpishim