For Sacha Baron Cohen, goading Donald Trump apparently isn’t enough. The British comedian, who famously skewered the US as Borat in a 2006 film, seems to be at it again with a new show poking fun at America.
Baron Cohen hinted last week that something is in the works, when, for July 4, he released a video of the US president assailing him. On Sunday, the culture website Vulture reported that he has a new series with Showtime: “Who is America?”
Posters promoting the show recently appeared in Brooklyn. They include a picture of a man peering out from behind an American flag and saying, “You’ve been warned.”
Neither Showtime nor Baron Cohen have confirmed the show’s name or release date, though the network recently declared that “the most dangerous show in the history of television” will debut July 15.
Sacha Baron Cohen’s new comedy series for Showtime will be called Who Is America? and has a set premiere date for July 15 https://t.co/yHJ3fE4m8F
— Vulture (@vulture) July 8, 2018
The video released on Baron Cohen’s Twitter account last week, titled “A Message from Donald Trump,” shows footage of the US president, apparently filmed before he took office in January 2017, slamming Baron Cohen and threatening violence against him.
“This third-grade character named Sacha Baron Cohen, I only wish that he would’ve been punched in the face so many times. Right now, he’d be in a hospital,” Trump can be heard saying, sitting in his New York office in Trump Tower.
The audio appeared to be a mashup of real footage and other sound clips.
“It was disgraceful. He ought to be fired immediately,” Trump continues. “Sacha Baron Cohen, go to school! Learn about being funny. You don’t know shit,” he appears to say.
Suggesting the video may be a preview for a new project from Baron Cohen, the video ends with the text, “Sacha graduates soon,” appearing on the screen followed by the real logo for Trump University.
— Sacha Baron Cohen (@SachaBaronCohen) July 4, 2018
It is not the first time that Baron Cohen has provoked Trump.
His 2016 film “The Brothers Grimsby,” an espionage comedy, in which chaos ensues after a dimwitted soccer hooligan reunites with his long-lost MI6 assassin brother, involves a major plot twist in which Trump contracts HIV. Baron Cohen has said that audiences gave the scene a standing ovation in cinemas.
Promoting the film in 2016, Baron Cohen, appearing on James Corden’s “Late Late Show,” recalled interviewing Trump 13 years earlier as his rapper alter-ego Ali G.
The interview was part of an episode in which Ali G was trying to start an “ice cream glove” business. In his bid to get the fictional enterprise off the ground, he sought advice from a number of high-profile business barons.