A plane belonging to boutique airline La Compagnie landed in Israel last week for the first time, ahead of the launch of its Tel Aviv-Paris-New York line where all 76 seats are business class.
The route is set to launch on September 5, although global coronavirus restrictions may cause that to be delayed.
When it launches, Israelis will be able to travel to New York (via Paris) for $2,000, a rate the airline says is 30 percent cheaper than other business class options. They can also travel to Paris for $1,100.
The French company — which says it can offer lower prices since it is small and only operates two planes — will offer three weekly flights on Mondays, Tuesdays and Fridays.
“The passengers in regular business class may sit at the front of the plane but ultimately they meet 250 passengers when getting on and off of the plane,” La Compagnie CEO Christian Vernet told the Globes business website last month. “We identified a need for a product that is like a private plane but with an affordable price.
“We bring a product that is 30% cheaper than business class in legacy airlines. In those companies, it is known that the passengers who pay for business class in fact subsidize economy class, and that’s why they have such expensive fares.”
The seats in La Compagnie’s planes open into a double bed, and passengers have an individual 15.7-inch screen for entertainment and free Wi-Fi.
“We have recently seen growing demand for business flights out of Tel Aviv. Our flights are suitable for anybody who is seeking spacious seating, comfort and a more personal flight experience,” Vernet told Globes, stressing that not only businesspeople are welcome.
“During the holidays we have many leisure tourists and children are very welcome. In fact, the plane is so spacious that the children can play during the flight and leave their parents to rest,” he said.
Yaneev Lanis, founder of airfare monitor and prediction company “Secret Flights,” told Channel 12 news on Friday that “despite the competitive price, the big news, in my opinion, is the product itself. Flying in a plane that is all-business class enables a different flight experience, service and comfort from business class sections in normal passenger planes.”