NEW YORK — Billionaire Democrat Michael Bloomberg is putting tens of millions of more dollars behind a new television ad casting himself as uniquely qualified to defeat US President Donald Trump.
The ad is set to begin running today in all 50 states, including the first four on the presidential primary calendar.
The former New York City mayor, who entered the presidential race less than two weeks ago, launched his White House bid by introducing himself to voters across America in an initial national advertising campaign backed by close to $40 million. The spending behind the new one is being described as consistent with the first, although Bloomberg’s team would not disclose the specific dollar amount.
The first ad highlighted Bloomberg’s life story, including his success in business and philanthropy. The one that begins today focuses on his success fighting America’s gun lobby, “big coal” and “big tobacco.” If he can win those fights, the narrator in the ad says, he can beat Trump.
The new ad replaces the first one and runs on national television across all 50 states and roughly 100 local markets across the country. Bloomberg has said he is not competing in the first four states on the primary calendar — Iowa, New Hampshire, Nevada and South Carolina — although the ad will air in those states, according to a spokesman.
— AP
In this Nov. 26, 2019, file photo, Democratic presidential candidate Michael Bloomberg speaks to the media in Phoenix. (AP Photo/Rick Scuteri)
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